Jan 30, 2008 12:25 pm US/Eastern
Yankees' Jeter At The Super Bowl In New Commercial
UNDATED (CBS4) ―
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Derek Jeter in Pepsi commercial airing during Super Bowl XLII for a low-cal Gatorade.
Pepsi
Pepsi is bringing New York Yankees' Derek Jeter into its Super Bowl XLII lineup in a new ad to promote the launch of G2, a low-calorie Gatorade.
For decades Gatorade has hydrated and fueled athletes on the field and now G2 will help keep athletes hydrated OFF the field, according to Pepsi.
The commercial provides a glimpse of Jeter off the field in Manhattan and features a visual transformation of the urban environment into a sports landscape, with grass and a baseball infield coming to life with every step Jeter takes, communicating that athletes often think about the game even when they're off the field of play.
Video provided by Pepsi/On the Scene Productions.
(© MMX, CBS Broadcasting Inc. All Rights Reserved.)
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