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"The Price Is Right" Goes Green For Earth Day

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Apr 21, 2009 12:50 pm US/Eastern

"The Price Is Right" Goes Green For Earth Day

LOS ANGELES (AP) ― The right color Wednesday on "The Price is Right" is green. Not as in money. But, as in the environment. It's because of Earth Day, of course.

Prizes will include cell phones made of recycled materials, solar charging equipment and a recycling cabinet.
 
Mr. Green himself, Ed Begley Jr., will introduce a showcase that includes an electric bike, golf cart and Toyota Prius hybrid car. Trips offered during the show will be paired with donations to offset carbon emissions.

CBS soap operas will recognize Earth Day within their sudsy plots, and Lesley-Anne Down of "The Bold and the Beautiful" will appear in a public service announcement.

The Price Is Right airs every weekday at 11:00 a.m. on CBS4, followed immediately by CBS4 News at Noon.

(© 2009 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.)

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